Wednesday, February 15, 2012

Business models for a skatepark

When considering how to make a business like a skatepark, one must look at other models to see how they run their business, and what a skatepark can use as their model.  The basic model used by many skateparks looks a lot like a roller rink, movie house, or amusement park.  In this model, patrons pay entrance and enjoy their time.  From many of these skatepark operations we see a reliance on entrances as the means of supporting the park.  Due to the fickle nature of skateboarders and often reliant on weather to drive people indoors, this model may not be the best one for every environment.  Unlike movies that change their show every week, skateparks are very static in their offerings.  Often change requires money and time, which is hard to come by sometimes especially if entrances are and have been down.   Similar to this model is the amusement park.  The largest parks rely on people traveling large distances to participate.   6 flags has an enormous budget and spends extensive money on innovation and novelty.  This model requires a lot of funds, advertising, and less change, but is similar in operations as a skatepark.  Both of these businesses have high prices, often have one to two visits per person per year, caters to older children and adults, and uses a captive audience and high food mark ups to make most of their money.  They also have the advantage of not offering a specialized skill sport as their only draw, which makes them more capable of appealing to a larger audience.  The point of these two operations that I feel could be emulated (copied) would be the easy to prepare and relatively profitable food choices, and the layout of amusement parks as a way to offer different experiences in a park within the confines of your building's space.  Food, if possible, needs to be a part of a park that relies on entrances as a means of income.  Offering something for the fans, friends, and parents of the patrons allows you to maximize the market and profit from visitors to your park.  Everyone gets hungry and thirsty but not everyone can ride your ramps.  Providing and monopolizing on every visitor can make your business profitable.  Similarly you can offer a different experience in your park's confines by laying out your park into different skate areas.  You could have a street course, a tricks area, and some miniramps, all typical parts of a skatepark.  But if they are crammed one on top of another, then the idea of "park" is gone.  What if you had areas that were designed for these types of skaters separated with walkways, seating areas, concession carts and the like, to provide "park" to your skatepark.  While some could argue that these areas don't maximize the skating which is what these parks are selling, I would counter that you are actually offering more than just some ramps pushed up against the wall.  You are offering a skate scene, and this is crafted and manipulated by you.  While a movie house is offering the latest flicks, it is also offering a movie experience that differs from your home.  Similarly, an amusement park understands that quality attractions do bring the customers in, and getting them to stay, relax, and have fun requires spaces  where they can relax, meet up, and eat food.  Looking to these aspects of other similar businesses can help you create a skatepark that is interesting, unique, and profitable.  I will blog soon with other examples of business models that could work for different types of skateparks.

1 comment:

  1. INTERNATIONAL CONCEPT OF WORK FROM HOME
    Work from home theory is fast gaining popularity because of the freedom and flexibility that comes with it. Since one is not bound by fixed working hours, they can schedule their work at the time when they feel most productive and convenient to them. Women & Men benefit a lot from this concept of work since they can balance their home and work perfectly. People mostly find that in this situation, their productivity is higher and stress levels lower. Those who like isolation and a tranquil work environment also tend to prefer this way of working. Today, with the kind of communication networks available, millions of people worldwide are considering this option.

    Women & Men who want to be independent but cannot afford to leave their responsibilities at home aside will benefit a lot from this concept of work. It makes it easier to maintain a healthy balance between home and work. The family doesn't get neglected and you can get your work done too. You can thus effectively juggle home responsibilities with your career. Working from home is definitely a viable option but it also needs a lot of hard work and discipline. You have to make a time schedule for yourself and stick to it. There will be a time frame of course for any job you take up and you have to fulfill that project within that time frame.

    There are many things that can be done working from home. A few of them is listed below that will give you a general idea about the benefits of this concept.

    Baby-sitting
    This is the most common and highly preferred job that Women & Men like doing. Since in today's competitive world both the parents have to work they need a secure place to leave behind their children who will take care of them and parents can also relax without being worried all the time. In this job you don't require any degree or qualifications. You only have to know how to take care of children. Parents are happy to pay handsome salary and you can also earn a lot without putting too much of an effort.

    Nursery
    For those who have a garden or an open space at your disposal and are also interested in gardening can go for this method of earning money. If given proper time and efforts nursery business can flourish very well and you will earn handsomely. But just as all jobs establishing it will be a bit difficult but the end results are outstanding.

    Freelance
    Freelance can be in different wings. Either you can be a freelance reporter or a freelance photographer. You can also do designing or be in the advertising field doing project on your own. Being independent and working independently will depend on your field of work and the availability of its worth in the market. If you like doing jewellery designing you can do that at home totally independently. You can also work on freelancing as a marketing executive working from home. Wanna know more, email us on workfromhome.otr214424@gmail.com and we will send you information on how you can actually work as a marketing freelancer.


    Internet related work
    This is a very vast field and here sky is the limit. All you need is a computer and Internet facility. Whatever field you are into work at home is perfect match in the software field. You can match your time according to your convenience and complete whatever projects you get. To learn more about how to work from home, contact us today on workfromhome.otr@gmail.comand our team will get you started on some excellent work from home projects.


    Diet food
    Since now a days Women & Men are more conscious of the food that they eat hence they prefer to have homemade low cal food and if you can start supplying low cal food to various offices then it will be a very good source of income and not too much of efforts. You can hire a few ladies who will help you out and this can be a good business.

    Thus think over this concept and go ahead.

    ReplyDelete