Wednesday, August 28, 2013

September slowdowns?

Sometimes in September it is harder to get the steady flow of customers through the door.  With a new school season starting up and all the things that are still ongoing from the summer, September can be a slower month for indoor parks.  Heck, the weather may be a little less hot, it still stays light late, and this keeps the kids outside and away.  So planning events for September or running a sale on park rentals could be a good way to get crowds into your park.  Other cool events could be a contest, a concert, a dj night, a sleep-over, or a demo.  These are very traditional events that you can tweek for your crowd.  How about a best of shop contest with all shop sponsored skaters?  Combine this with a DJ after-party and you could very well have a highly productive weekend.  September could be a good time to have some time off too.  There is nothing that says you have to stay open every day.  Closing for a week isn't out of the question if you can still pay the bills when you reopen.  Closing during the slow time is a great way to redo the park too.  Spending a little time and money when you are slow is a great way to get a rush of new business.  Add it all up and an event to christen the park could be a double whammy. BTW Do we still say "whammy" or is that too 1990's?  September is a good time to look at your calendar too and plan for the school closures, contests, and break camps coming up in the next few months.  Good luck!